Fri 18 Oct | 9am - 4.30pm | Furness College
Level up your marketing and grow your business!
Do you struggle with marketing your business?
Maybe you just don't know where to start, are unsure of which marketing channels are right for you, or you understand the 'what' but not the 'how' of marketing?
You're not alone!
Join us for a full day all about marketing your business.
The focus is on IMPLEMENTATION - we don't just want to tell you about what you SHOULD be doing, we want to show you HOW to do it!
We're all about making it SIMPLE and STRAIGHTFORWARD - we're not here to bamboozle you with marketing 'speak' in an attempt to show you how clever we are, we want to HELP you understand marketing for your business!
What you get...
Masterclasses
6 expert masterclasses from our panel of speakers.
Offering tons of value, the masterclasses will cover a range of topics including:
Marketing planning
Key marketing messages
Content marketing
Social media marketing
Digital marketing
Panel Q&A
Ask us anything!
There'll be a Q&A session where you'll get the chance to ask your burning marketing questions to our panel of speakers.
You'll have the option to ask your question in advance of the event, in case you're a bit shy!
A chance to win!
There'll be some fantastic prizes available on the day including marketing courses, strategy sessions, social media audits, website audits and a whole host of other prizes thanks to our speakers.
Everyone who attends on the day will be put into a draw for a chance to win!
Workbook
A packed workbook full of the slides from the day and tips, guides and templates from each of the sessions.
It's your all-in-one marketing toolbox to take away and use to start implementing what you've learnt.
Lunch and Refreshments
To keep you powering through the day, drinks, snacks and a fabulous spread for lunch are included in the price.
Hot and cold drinks on arrival.
Drinks and snacks at breaks.
A quality spread at lunch time with hot and cold drinks.
Delegate Goody Bag
Everyone who attends will receive a delegate goody bag that contains:
Workbook
Pen
Coaster
Special offers
and more...
Knowledge is power, and we want to make sure you can implement what you learn on the day
and leave with your head buzzing with ideas that you can take away to nail your marketing
and grow your business.
I've lived and worked in Cumbria for over 20 years and am passionate about supporting small and medium-sized businesses to boost their marketing and help them to grow.
It's also important to me that marketing support in the county is both accessible and affordable, which is why the Marketing Summit Cumbria is both, and will be the best investment in your business that you'll make this year.
It's one thing to hear about great strategies and what you should be doing, but understanding how to do it and being able to leave the summit with a toolkit that enables you to just implement what you've learnt straight away?
Absolutely priceless for your business.
I do hope you can join us for a jam packed day full of value.
Our Speakers...
Our speakers are all highly experienced in their field of marketing and are based in Cumbria...
Mel Newton, MN Consulting
Mel has been working in marketing for the last 26 years across different industries and is a member of the Chartered Institute of Marketing. Working with small businesses in Cumbria to support them with their marketing planning and implementation. Mel also supports businesses with marketing education and training.
Key client results:
£80,000 revenue from a £2,500 campaign spend
72% increase in average daily spend from online customers
Increase in social media engagement by 40%
Average online order value increased by 29%
77% return on a seasonal campaign
Mel also runs Business Buddy, an online community and learning platform designed specifically for small business owners, to help them grow, including online courses, a mini marketing mastermind, the Marketing Power Hour, and regular masterclasses.
When she's not working, Mel is either entertaining the grandkids or is away exploring the UK in either the campervan or on her motorbike.
John-Paul Stanway, JPS on Socials
Generating over 10+ million organic views across social media, John-Paul turned from building his personal travel platform to supporting local businesses through the ever changing and fast paced world of “Social Media Marketing”.
JPS on Socials specialises in creating and implementing bespoke social media strategies that elevate your online presence and JP will be sharing how to learn about and level up your social media in the “Organic Social Media” and “Content Marketing” masterclasses.
He brings fresh and unique strategies to the table, ensuring your social media presence stands out from the crowd.
Outside of work JP enjoys travelling, playing sport, and being creative through photography and videography.
Ian Ireland, Ireland Consulting
Ian is a marketing and digital consultant with over 20 years’ experience delivering marketing campaigns across brand, web and digital. He has worked in some of the leading agencies in the north of England, including most recently as client services director at Fat Media.
Ian has worked on campaigns for leading high street brands including the NHS, Tattinger, Barbour and Greggs. These included the IPA award winning ‘Best in Health’ campaign for the ‘Scrub Up Campaign’ featuring Mark Benton.
He has now launched his own digital agency, Ireland, which aims to help ambitious SME’s improve their digital brand and grow revenue on-line, including:
£300,000 in revenue from a client website within its first year
300% increase year on year across a client's web stats
88% increase in social traffic to a client's website
Originally from Newcastle, Ian is an avid Toon fan and also really enjoys open water swimming right here in Cumbria where he now lives with his wife Joanna and 3 children.
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